What The Red Ribbon Represents

The Red Ribbon is the international symbol for HIV and AIDS awareness. It is worn by an increasing number of celebrities and everyday people around the world to demonstrate their care and concern about HIV and AIDS issues.

The Red Ribbon offers a symbol of hope and support for those living with HIV, as well as reminding us that HIV and AIDS continue to grow around the world and is not going away anytime soon. But Red Ribbons alone are not enough. The Red Ribbon is only a public symbol that needs to be attached to words and deeds that actually make a difference in the fight against HIV and AIDS.

If you are offered the chance to purchase (or are given) a Red Ribbon, please wear it regularly as a tribute to the millions of people living with or affected by HIV / AIDS worldwide. Anyone can wear a Red Ribbon, not just celebrities, so we encourage you to wear one proudly.

Wearing a Red Ribbon is the first step in the fight against HIV / AIDS and we hope that you'll take that walk with us today by purchasing one or more of the AIDS Red Ribbon Products below!